There’s something wrong with my back! Bahrain’s first integrated health centre needed a brand that communicated both problem and result as a benefit of osteopathic and complementary treatments.

Vision developed the brand systems and subsequently created a range of collateral, advertising, environmental design and signage systems together with the practice’s website and online marketing material. Environmental and marketing graphics are designed to portray an organic theme of growth, spiritualty and freedom. Back on the Move has grown substantially and is set to introduce further care methods, linking to physiotherapy practice and enjoying referrals from hospitals and medical centres across Bahrain.